How do merchants accept Pix at checkout?
Through an acquirer, bank or PSP that generates a dynamic QR code or a copy-and-paste code for each order. The buyer pays in a banking app and the merchant gets confirmation in seconds. Pix Automático, with almost 600,000 transactions in December 2025, now covers recurring payments too.
In detail
Through an acquirer, bank or PSP that generates a dynamic QR code or a copy-and-paste code for each order. The buyer pays in a banking app and the merchant gets confirmation in seconds. Pix Automático, with almost 600,000 transactions in December 2025, now covers recurring payments too.
Payment by bank transfer in Brazil
Pix is Brazil's instant payment system, run by the Banco Central do Brasil and available 24/7 to people and businesses for free. It settles in seconds through a key such as a phone number, tax ID or email, or a QR code. The Banco Central reports that Pix handled almost 80 billion transactions in 2025, and 43% of them were payments from people to businesses.
Pix features for merchants
Pix Automático, launched on June 16, 2025, brings recurring debits for subscriptions and bills: in December 2025 it carried almost 600,000 transactions worth R$ 133.2 million. Pix por aproximação lets Android users pay by tapping their phone since February 28, 2025, through Google Pay and Open Finance. Acquirers such as Cielo, Rede, Getnet, Stone and PagBank compete on cards, Pix and boletos, so a merchant can add Pix through the same partner, and online, Pix held 42% of e-commerce value in 2025.
More detail in our #PayWorldTour guide Payment methods in Brazil.